Rainbow High Video Game Plans Announced

Outright Games and MGA Entertainment (MGA) have announced plans for their upcoming game, “Rainbow High: Runway Rush,” the first console game based on the Rainbow High doll collection.

“Rainbow High: Runway Rush” is a puzzle adventure game where players can play as one of the six original Rainbow High characters – Ruby, Poppy, Sunny, Jade, Skyler or Violet – and utilize their different creative skills as they play to complete puzzles and help their classmates. Working together, they must show their artistic flair to create a standout idea. The team with the best idea will win a chance to plan a major project for the Creative Spring Challenge.  

“We have had the pleasure of previously adapting two of MGA’s fantastic IPs: LOL Surprise! and Bratz, into video games, and we are delighted to be the development and publishing partner for the first Rainbow High video game,” says Beth Goss, chief executive officer, Outright Games. “Rainbow High is a fast-growing franchise and its core tenets of community and fashion translate incredibly well to dynamic gameplay in our new title, which we believe complements the overall development of MGA’s brand.”

Scene from “Rainbow High: Runway Rush.”

“With the first-ever console game for Rainbow High, the No. 1 fashion doll franchise, fans will enjoy the experience of playing as their favorite Rainbow High characters, exploring the school and getting to know these popular characters in an entirely new and interactive way,” says Isaac Larian, founder, chief executive officer, MGA Entertainment. “Since we launched the brand nearly three years ago, we have continued to offer fans many ways to connect with the brand, whether through the fashion doll line, the YouTube and Netflix series or this new game.” 

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“Rainbow High: Runway Rush” will be available this fall on Xbox One, Xbox Series X|S, PlayStation 4 and 5, Nintendo Switch and PC.