Hasbro and J Balvin have teamed up to create Monopoly: J Balvin Limited Edition. Balvin, who is known for his smiley face design, which he incorporates into this board, becomes the first globally recognized Latin star with his own Monopoly game.

Monopoly: J Balvin Limited Edition takes players through J Balvin’s discography and incorporates reggaeton music, Medellin, Colombia and different elements of music from concert tickets to music royalties. 

J Balvin playing Monopoly with fans.

Aside from a stylized J Balvin board, the game includes six bespoke tokens, 28 title deed cards, 16 chance cards, 16 community chest cards, one pack of Monopoly money, 32 houses, 12 hotels, two dice and instructions. 

Fans can engage with the Monopoly brand across many platforms and formats including live events, fashion licensing, digital gaming, casino gambling and more.

Hasbro is exhibiting at Brand Licensing Europe 2022. Find out more info here.