Global Brands Plans Kate Spade LineGlobal Brands Plans Kate Spade Line
GBG Accessories Group, a subsidiary of Global Brands Group, has picked up the rights to the Kate Spade New York brand for a range of accessories.
April 6, 2018
GBG Accessories Group, a subsidiary of Global Brands Group (the new licensing sister company of Li & Fung), has picked up the rights to the Kate Spade New York brand for a range of accessories.
The agreement includes rights to produce Kate Spade New York cold weather accessories such as hats, woven scarves, leather gloves and belts beginning this month.
“We look forward to building a strong partnership with Global Brands to introduce high-quality and well-designed new styles into our popular accessories collection,” says Mary Beech, chief marketing officer and senior vice president of licensing, Kate Spade & Company.
Initial product will launch at better department stores, specialty stores and Kate Spade New York retail stores by the fall.
“As a much-loved global lifestyle brand, Kate Spade New York is an excellent addition to our brand portfolio and fits very well into our strategy of partnering with the best American brands to leverage our strong retail relationships and distribution capabilities globally,” says Bruce Rockowitz, chief executive officer and vice chairman, Global Brands Group.
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