CBS Consumer Products Debuts New Licensees

CBS Consumer Products has announced a slew of new licensees for its TV properties.

License Global

May 31, 2019

2 Min Read

CBS Consumer Products has announced a slew of new licensees for its TV properties.

The deals cover various product categories such as apparel, spirits and novelty items. Agreements are with worldwide partners including:

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  • A-Net – “Twin Peaks” apparel (Japan)

  • Big G Creative – “Carpool Karaoke” board games (U.S., U.K., Australia)

  • Bloomerry Fashion – “Beverly Hills 90210” and “Charmed” apparel (Germany)

  • Brand Design – “Twin Peaks” apparel (Denmark, Finland and Iceland)

  • Brand in Limited – “Beverly Hills 90210” apparel (U.K. and Ireland)

  • Cotton On – “Beverly Hills 90210,” “Charmed” and “Cheers” apparel (worldwide)

  • Good Speed – “Twin Peaks” apparel (Japan)

  • Happy Shirts – “Hawaii Five-O” apparel (U.S.)

  • Just Funky – “The Brady Bunch,” “Charmed,” “Cheers,” “Dynasty,” “Family Ties,” “Happy Days,” “Laverne & Shirley,” “The Little Rascals,” “The Love Boat,” “MacGyver,” “Mighty Mouse,” “Mork & Mindy” and “The Twilight Zone” home goods and gifts (U.S. and Canada)

  • Leap Technologies – “Beverly Hills 90210,” “Billions,” “Californication,” “Charmed,” “Cheers,” “CSI,” “Dexter,” “Dynasty,” “Hawaii Five-O,” “NCIS” and “Twin Peaks” apparel and gifts (MENA)

  • MLP – “Beverly Hills 90210” apparel (France)

  • Raf Simmons – “Twin Peaks” apparel (worldwide)

  • Redshift Games – “Our Cartoon President” games (U.S. and Canada)

  • Silver Screen Bottling Company – “Ray Donovan” spirits (U.S.)

  • Singing Machine – “Carpool Karaoke” for The Mic toy (worldwide)

  • Skybrand – “Beverly Hills 90210,” “Californication,” “Charmed,” “Cheers,” “Dynasty,” “MacGyver” and “Melrose Place” apparel (Nordics)

  • Tezenis – “Beverly Hills 90210” and “CSI” apparel (worldwide)

  • Weldon Owen – “MacGyver” The Official MacGyver Handbook (worldwide)

  • Wild Bangarang – “Charmed” apparel (U.K.)

  • Zara – “Beverly Hills 90210” apparel (worldwide)

“Fans around the world have always looked to us to create top-tier products tied to their favorite television shows,” says Veronica Hart, executive vice president, global franchise management, CBS Consumer Products. “We have an incredibly diverse slate of programming in our stable. We’re excited to work with these new licensees to develop a broad range of creative products to give fans more touchpoints to enjoy our shows.”

Along with the collection of new licensee deals, CBS Consumer Products also recently made news with the hire of three new executives who will help lead the company’s licensing program.

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CBS Consumer Products

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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