Image Highlights from Day 2 at Licensing Expo 2024

The second day of Licensing Expo 2024 featured one keynote on podcasting, Paris Hilton revealed a new franchise and much more.

License Global

May 22, 2024

10 Slides

Image highlights from Day 2 of Licensing Expo 2024, taking place at Mandalay Bay Convention Center, Las Vegas, May 21-23.

The day opened with a keynote which explored the intersection of podcasting and licensing, in which Guy Raz, host of “Wow in the World,” “How I Built This,” and “The Great Creators,” and Nicole Blake, chief brand officer of Wondery, shared insights on how podcasts continue to participate in the cultural zeitgeist.

Following that session, Paris Hilton and business partner, Bruce Gersh, to share techniques and strategies on how Hilton and her team have continuously produced successful content and consumer products and organized global licensing partnerships in multiple categories.

Read Licensing Expo Show Daily 2.

Image Highlights from Licensing Expo 2024 Opening Night Party.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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