MarVista to Bring 'Yo Kai' to LatAm

Dentsu also recently appointed MarVista to handle

distribution of  "Little Battlers eXperience" in Latin America

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“'Yo-Kai Watch' has taken the Japanese market by storm since its introduction in January 2014 on TV Tokyo," says Fernando Szew, chief executive officer, MarVista Entertainment. “Plans are well underway for a major rollout of this sensational franchise across the Americas, and MarVista is eager to deliver the brand to major broadcast and consumer products partners throughout the Latin American region.”