BuzzFeed Names Marcela Martin as President

Martin brings more than 25 years of experience to newly public BuzzFeed.

License Global

May 5, 2022

1 Min Read
BuzzFeed

Digital media company, BuzzFeed, has announced Marcela Martin will join as its president. 

 Currently the chief financial officer at Squarespace, Martin brings a wealth of experience that spans 25 years across financial, operational and deal-making roles at global, publicly traded tech and media companies. Martin will join the company this summer and oversee all administrative functions. Martin will be based in New York City and report to Jonah Peretti, founder and chief executive officer, BuzzFeed. 

“As the first pure play digital media company to go public, we are just beginning to tell BuzzFeed’s story to the investment community,” says Peretti. “I am confident Marcela’s extensive background and broad perspective will make her an excellent partner in that pivotal work. Marcela brings a wealth of public company experience in leading cross-functional teams, as well as evaluating and executing transactions, both of which will be invaluable to BuzzFeed’s next chapter of growth and profitability.” 

“I’m thrilled about joining BuzzFeed and having the opportunity to work with such a talented and high performing executive team,” says Martin. “I believe in BuzzFeed’s mission and growth prospects and look forward to adding value to the entire organization.” 

Prior to her role at Squarespace, Martin was senior vice president and chief financial officer, Booking.com. Previously, she spent three years at National Geographic Partners as executive vice president, chief financial officer and chief administrative officer and 18 years in numerous leadership positions, including executive vice president and chief financial officer, Fox International Channels. Originally from Argentina, Martin graduated from the University of Morón with a degree in accounting and received an MBA from the University of Liverpool. 

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like