Sponsored By

Tapatio, Hipdot Release Spicy Makeup Collab

The hot sauce brand, Tapatio, is branching out into beauty.

License Global

October 10, 2020

1 Min Read

Tapatio Foods has branched out into the beauty category thanks to a collaboration with HipDot.

Included in the collection are two six-shade eyeshadow palettes, a red blending sponge and five pepper-infused mini lip glosses. Prices range from $10 to $14 with collectors sets ranging from $24 to $72. The full collection set even includes a bottle of the famous hot sauce.

“Tapatio is a household brand that many of us grew up with, so we’re honored to be collaborating on their first ever makeup collection,” says Jeff Sellinger, co-founder and chief executive officer, HipDot.

The vegan and cruelty-free collection is slated to launch on HipDot.com and ULTA.com in early November.

The famous hot sauce has had multiple licensed collaborations, but this is the company’s first foray into beauty.

Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like