Game Beauty Announces Limited Edition ‘Persona 5 Royal’ Collection

ATLUS branches out into the beauty space with a new makeup collection.

License Global, Content Editor

December 15, 2022

1 Min Read
 Game Beauty x “Persona 5 Royal” limited-edition collection.
Game Beauty x “Persona 5 Royal” limited-edition collection.Game Beauty

Game Beauty bridges the world of makeup and video games through beauty products inspired by video game concepts, characters, sceneries and elements found in the world of gaming. To close out 2022, the brand has announced its limited-edition “Persona 5 Royal makeup collection in partnership with SEGA's ATLUS. 

The newest Game Beauty x “Persona 5 Royal” limited-edition collection will feature makeup SKUs inspired by “P5R’s” 10 Phantom Thieves and their 10 personas. Each Phantom Thief and their corresponding persona shines through with a single-color product that represents each 

of their core personalities, in addition to two nine-color palettes to represent the team 

and metaverse - the world they explore in the game. 

The Phantom Thieves makeup collection will include two makeup palettes, six liquid eyeliner pens, six liquid lipsticks, four single blushes and four chameleon eyeshadows, making it the brand’s biggest collection to date.  

The collection is available for pre-order on GameBeauty.com. 

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for daily updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like