Images from previous Licensing Expo events.
Licensing Expo
Licensing Expo Announces Registration for 2023 Event
Feb 8, 2023
The entire “Sonic the Hedgehog” and LimeCrime collection.
Beauty & Cosmetics
SEGA and LimeCrime Launch ‘Sonic the Hedgehog’ Hair and Makeup Collaboration
Nov 7, 2022
All SEGA
"Sonic" apparel.
CharacterSonic: Speeding Across the Pond

Oct 18, 2022

"Persona 5 Royal" x Matte Black promo image.
Streaming and TVMatte Black Coffee Celebrating ‘Persona 5’ Royal Launch with Merch

Oct 14, 2022

SEGA logo.
ApparelSEGA, Rowing Blazers Team for New Collection

Oct 7, 2022

Sonic the Hedgehog as featured in “Sonic Prime.”
Toys & GamesPMI Announced as Novelty Toy and Games Consumer Products Partner for ‘Sonic Prime’

Sep 8, 2022

Sonic's Vegan Blue Raspberry Sorbet
Food & BeverageSonic the Hedgehog and Menchie’s Partner to Launch Sonic Blue Flavor

Aug 4, 2022

License Global holding image.
CharacterRubie's, SEGA Europe Team Up for Redesigned Sonic Costume Collection

Jul 5, 2022

The U-Turn Audio Turntable x “Persona” 25.
Branded ProductsSEGA ATLUS Announces New ‘Persona’ Partnerships

Jul 1, 2022

EntertainmentSEGA’s Atlus Reveals New Merch Deals

May 20, 2022

Licensing Expo 2022Trends to Look for at Licensing Expo 2022

May 18, 2022

ApparelSEGA and Insert Coin Drop ‘Yakuza’ Capsule

May 6, 2022

Video GamesGamefam Teams Up with SEGA to Bring Sonic the Hedgehog to Roblox

Apr 14, 2022

Licensing Expo 202210 Mins With … SEGA

Apr 11, 2022

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ApparelSEGA and HYPE. Announce ‘Sonic the Hedgehog’ Collection

Mar 17, 2022

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EntertainmentSEGA, Perrigo Partner for Firefly x Sonic the Hedgehog Toothbrushes

Mar 11, 2022

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LifestyleSEGA of America, Medal Dash Announce ‘Sonic the Hedgehog’-Themed Virtual Run

Mar 2, 2022

The Sonic Prime Logo
EntertainmentJAKKS Pacific, Disguise and Sega Announce Rollout for 'Sonic Prime' 

Jan 4, 2022

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Corporate BrandsSonic the Hedgehog’s 30th Anniversary Celebrated with G Fuel Party Punch

Oct 27, 2021

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EntertainmentSakar, SEGA to Roll Out ‘Sonic’ Products

Oct 14, 2021

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Video GamesSonic the Hedgehog: The Kid’s Still Got It!

Aug 23, 2021

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Video GamesFizz Creations Goes Super ‘Sonic’

Jul 24, 2021

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What is Licensing?Untapped Potential: How Mobile Gaming is Gearing Up for Big Change

Jun 16, 2021

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Video GamesSEGA Unveils Video Celebrating ‘Sonic’ 30th Anniversary

May 25, 2021

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Video GamesSEGA: Super ‘Sonic’

May 11, 2021

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Toys & GamesJakks Pacific, SEGA of America Expand ‘Sonic the Hedgehog’ Toys

Apr 20, 2021

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Video GamesSEGA, IDW Publishing Team for 'Sonic' Comic

Mar 19, 2021

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Toys & GamesSEGA, TOMY Team for Sonic Plush

Mar 9, 2021

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Toys & GamesJakks Pacific Reups 'Sonic the Hedgehog 2' Collab

Feb 17, 2021

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Video GamesSEGA at 60

Sep 24, 2020

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