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Genius Brands Debuts First Halloween Retail Program for ‘Rainbow Rangers’

Genius Brands Debuts First Halloween Retail Program for ‘Rainbow Rangers’

Program will include an exclusive launch of costumes at Walmart stores.

Genius Brands has announced the launch of the first Halloween retail program for the preschool series “Rainbow Rangers.”

The launch is highlighted by an in-store exclusive with Walmart that will offer the Floof costume from Disguise based on the popular character from “Rainbow Rangers.” Genius Brands has also unveiled an assortment of “Rainbow Rangers” Halloween costumes and accessories from Disguise at online retailers including Walmart, Amazon, Party City and Additionally, costumes are also available in about 1,200 Spirit Halloween stores through a direct-to-retail program.

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