Lovato will call on her fans across social media to show off their Twister moves online with the hashtag #LetsMove. Then on March 10, she will take over the Twister Twitter handle to play “The Biggest Game of Twister Ever.” Fans can play along by taking a photo or video of their moves to match Demi’s instructions and tweeting it back to her @Twister.
Lovato will also star in a global TV campaign for the Twister Moves line featuring her song “Neon Lights.”
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