Hasbro has joined forces with singer and actress Demi Lovato to promote its Twister Moves line, which lets players track their skips, hoops and moves.

April 6, 2018

1 Min Read

Hasbro has joined forces with singer and actress Demi Lovato to promote its Twister Moves line, which lets players track their skips, hoops, and moves while trying to beat their best scores.

Lovato will call on her fans across social media to show off their Twister moves online with the hashtag #LetsMove. Then on March 10, she will take over the Twister Twitter handle to play “The Biggest Game of Twister Ever.” Fans can play along by taking a photo or video of their moves to match Demi’s instructions and tweeting it back to her @Twister.

Lovato will also star in a global TV campaign for the Twister Moves line featuring her song “Neon Lights.”

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Demi LovatoHasbro
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