Product designs will integrate Dahl’s iconic stories, including
James and the Giant Peach
Fantastic Mr. Fox
The Enormous Crocodile
. The range will incorporate themes that are important to the museum, such as caring about the environment, helping animals flourish in their natural environments and learning in a fun, educational way.
“We couldn’t be more excited to expand our partnership with the Natural History Museum through this range of unique and educationally fun licensed products,” says Stephanie Griggs, licensing and design director, The Roald Dahl Story Company. “Roald Dahl was a huge lover of the outdoors, and this came through in
The Roald Dahl Story Company and the Natural History Museum are seeking licensees and retailers for the range, which is set to launch in early 2020.
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