is returning to the woods in the latest partnership between Forestry England, Magic Light Pictures and Nexus Studios with “
Spotter 2” app.
Visitors will trigger the AR characters to come to life and interact with them. Through face and body recognition technology, the characters now look at the children directly, encouraging them to play along. These moments can be recorded and saved to mobile devices for families to revisit and share later via the #GruffaloSpotters hashtag.
“Gruffalo Spotter 2” has been designed for exclusive use at up to 24 of the nation’s forests across England. The self-led trail is packed with facts about forest animals with activities to complete including rubbings and interactive activities on some of the panels.
“This is such an exciting development and will deliver a completely different forest experience for our visitors,” says Bridgette Hall, recreation manager, Forestry England. “
is a much-loved story and to be able to once
Spotters trail and Gruffalo Spotter 2 app will be live until winter 2021.
Read more about:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.