Spisak has been promoted to her new role as senior director of global marketing and communications. Marson has been named manager of global marketing and licensing.
In her new role, Spisak will manage the sales, marketing and creative teams. She’ll work to develop the company’s product, marketing, creative, social media and business plans. In her role, Spisak will report directly to Susan Brandt.
Spisak previously served as director of marketing and communications at Dr. Seuss Enterprises. Prior to joining the company in 2016, she served as the director of marketing at Garden Fresh Restaurant Corp and director of community marketing at PETCO.
Meanwhile, as manager of global marketing and licensing, Marson will focus on international licensing and developing strategic partnerships. She will continue to manage the foreign-language publishing and marketing programs in her new role and report to Spisak.
Previously,Marson served as coordinator of marketing and communications at Dr. Seuss Enterprises and has managed a variety of partnerships for the company. Marson also worked for AlpInvest Partners in New York City and Knobbe Martens Olson & Bear LLP in Irvine, Calif.
“Dr. Seuss Enterprises remains dedicated to our employees and helping them excel in their careers,” says Susan Brandt, president, Dr. Seuss Enterprises. “Both Shannon and Jenna are exceptionally talented and our organization has gained so much from them. We are so glad that they will continue to be part of our team and we look forward to seeing them flourish in their new positions.”
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