License Global
March 22, 2019
Online marketplace Tmall Global, which is operated by Alibaba, has launched two initiatives to encourage brands and businesses to enter the Chinese market, according to
Retail Dive
.
The Centralized Import Procurement will implement six global procurement centers, which will be set up by Alibaba, to source imported goods "for all the online and offline outlets within the Alibaba ecosystem."
The Tmall Overseas Fulfillment initiative will enable brands to sell smaller assortments of products and “fine tune” their product lines before fully launching in the Chinese market.
Read more about:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.
You May Also Like
Loading..
Report
Loading..
