Media company Meredith will launch its new line of Allrecipes cookware, bakeware and kitchen gadgets at the International Home and Housewares show, taking place in Chicago, Ill., Saturday through Tuesday.
The publisher has worked with licensee Clipper to create a full range of home cook-friendly products inspired by Allrecipe’s social media community and its magazine. The line will be available at retail this fall.
“Home cooks deserve stylish, highly functional products that help them put dinner on the table faster and easier every day,” says Elise Contarsy, vice president, Meredith Brand Licensing. “The Allrecipes line has the durable, go-to items every kitchen needs, from soup pans to skillets, with features like lids with built-in strainers and embedded measuring units that give consumers convenient, time-saving solutions.”
Two top Allrecipes personalities–Alli Shircliff, lead recipe editor, and Sonja Groset, a food writer known for her Allrecipes video series–will be on hand throughout the show demonstrating their favorite recipes using the new cookware.