Anheuser-Busch to Sell Five Beer Brands

Anheuser-Busch InBev has entered an agreement to sell five beer brands in Eastern Europe to Japan-based Asahi for $7.8 billion.

April 6, 2018

Anheuser-Busch to Sell Five Beer Brands

Anheuser-Busch InBev has entered an agreement to sell five beer brands in Eastern Europe to Japan-based Asahi for $7.8 billion.

Under the terms of the deal, Asahi will acquire brands in the Czech Republic, Slovakia, Poland, Hungary and Romania as well as other related assets that were owned by SABMiller prior to its combination with AB InBev. It will also acquire the IP rights relating to the brands, including Pilsner Urquell (excluding in the U.S. and Puerto Rico), Tyskie, Lecher and Dreier.

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