PUMA Launches ‘Minecraft’ Shoes, Apparel

Global sports brand, PUMA, and popular video game, “Minecraft,” join in streetwear collab.

License Global

February 7, 2022

1 Min Read
Two models wearing "Minecraft" merchandise from PUMA

PUMA and Microsoft’s “Minecraft” have teamed up to drop a footwear and apparel collection. 

The PUMA x “Minecraft” streetwear collection features apparel and footwear with references to “Minecraft” mobs on T-shirts, hoodies, pants and PUMA’s suede shoe. The apparel features a color palette of white, grey and black, and is adorned with logos and characters including the Minecraft ocelot, which is posed to replicate PUMA’s original jumping cat. 

The Suede features a pixelated green, blue and brown suede upper inspired by the plains(one of Minecraft’s biomes), a double formstrip with printed graphics, co-branded tongue label and additional branding on the heel. For kids’ footwear, in addition to the PUMA suede, the RS-Z is included in the collection. 

To celebrate the launch of the drop, players can download a PUMA DLC where they can visit a virtual PUMA store to change their character’s skins and participate in three races to collect exclusive trophies. The PUMA DLC will be available starting Feb. 8 from the “Minecraft” Marketplace on the “Minecraft” Bedrock Edition. 

The PUMA x “Minecraft” gaming-ready collection is available now from PUMA stores, PUMA.com and select retailers worldwide. 

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License Global

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