License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Cloudco Celebrates 40 Years of Care Bears with H&M

1122CareBearsHM.jpg
Five pieces are included in the collection and will be part of a global rollout.

Cloudco Entertainment, owner of entertainment property Care Bears, has launched another collection with global fashion retailer – H&M – to celebrate the brand’s nearly 40-year history. The deal was secured by Cloudco Entertainment’s agent in the Nordics, Plus Licens, and features five exclusive pieces. The pieces range from a tie-dye patterned mesh dress to Care Bears printed athleisure wear and are currently available online in North America, Europe, the Middle East, Africa and Asia, with an ongoing global rollout continuing through February 2022. 

“It’s an honor to see the Care Bears at H&M again, and this time it’s to celebrate our 40th anniversary,” says Roubina Tchoboian, vice president, international licensing, Cloudco Entertainment. “We’re so happy with how the range turned out and love how H&M brought some of our favorite Care Bears to life through fun and humorous designs.” 

 

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish