Video personalization company Percy3D has hired two new employees to focus on the growing the firm's licensed content portfolio, driving business development and marketing and sales of PercyVites.

The PercyVites platform, allows fans to create 3D animated video e-invites customized with photos. Among the licensed characters already available on the platform are Caillou, Arthur and Johnny Test.

Jadyn Rosario has joined in the newly created role of director of licensing. In the new role, Rosario will focus on building out a robust portfolio of licensed content to expand and grow PercyVites. She comes to Percy3D after 16 years at BuySeasons and also serves as co-chair for the Seattle chapter of Women in Toys.
Liz Ridout has been hired as vice president of marketing and sales. In her new role she will focus on driving sales, building partnerships and growing the PercyVites brand.