Sainsbury's clothing director Sara Bradley is returning to Asda's George division as head of buying for childrenswear and menswear beginning in May 2011. She left Asda in 2008 to lead the development of the Tu clothing brand for Sainsbury's.

Andrew Moore, George's managing director, says this and other management appointments would "significantly strengthen our business and support the implementation of our five-year plan to double George sales by 2016."