The branded, in-flight fun packs will feature popular characters from One Animation’s series as well as Singaporean landmarks.
ASIA–SilkAir, in collaboration with Wessco International, has created a collection of kids’ in-flight fun packs inspired by One Animation’s “Oddbods.”
The multi-purpose pouches will feature “Oddbods” characters as well as Singaporean landmarks and SilkAir imagery. The fun packs will also include an “Oddbods” travel journal booklet and outer pocket passport holder.
"As travel becomes an integral part of our lifestyle, we wanted to bring the special brand of 'Oddbods' comedy, fun and laughter into the in-flight experience, creating happy memories that will be treasured by kids far and wide,” says Pauline Hiu, licensing director, One Animation.
SilkAir will launch its “Oddbods”-themed fun packs at the end of this year.