PlayMonster Brings ‘Bluey’ License to New Toys

New toys bring “Bluey” to life through art.

License Global

February 9, 2022

1 Min Read
Packaging of both of the new Bluey toys.

New toys bring “Bluey” to life through art.  

“Bluey” will be coming to new brands this year, as PlayMonster announces a strategic licensing agreement with BBC Studios.  

New products will include Hasbro's Spirograph Cyclex Studio and Cyclex Clips, and 9 Story Brands’ Colorforms box and travel toy sets.  

PlayMonster products featuring the “Bluey” license will be widely available across retail later this year.  

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License Global

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