
The inaugural event will highlight My Little Pony, Play-Doh, Transformers, Nerf and other top properties from the toy and entertainment company.

The new event will aim to bring the company’s properties–including Transformers, My Little Pony, Nerf, Magic: The Gathering, Play-Doh, Monopoly and G.I. Joe– to life like never before through on-site events, photo opportunities, first-look previews and more.
Highlights from the upcoming event include photo opportunities with costume characters, Beyblade battles, a Play-Doh creation zone and a My Little Pony branded area. Other features include photo opportunities with props from Hasbro’s movies, Magic: The Gathering gameplay and activities inspired by Disney properties.
Hasbro has also revealed first round of talent appearances, panels and brand experiences set to take place during Hascon include: Dude Perfect, Lorenzo Di Bonaventura (producer of all the
Transformers
films,
G.I. Joe:
The Rise of Cobra
and
G.I. Joe:
Retaliation
); Comic book legend Stan Lee; Peter Cullen and Frank Welker (original “Transformers” voice talent); Andrea Libman and Cathy Weseluck (voice talent of “My Little Pony: Friendship Is Magic” and
My Little Pony: The Movie
), Chewbacca Mom Candace Payne, and more.
“Hasbro constantly strives for new ways to bring our storytelling to life and offer fans greater access to our brands, and Hascon is designed to bring attendees closer to Hasbro’s biggest properties than ever before,” says John Frascotti, president, Hasbro. “We are assembling the ultimate fan celebration, with three days of marquee talent, interactive activities, immersive experiences, game events, panel discussions, VIP events and much more. We’re set to deliver an unforgettable experience for fans and families alike.”
Tickets for Hascon 2017 are now available online at Hascon.Hasbro.com.
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