Playmates Toys and IDW Publishing are on board to support Sony and Nick’s co-branded collaborations.
NORTH AMERICA–Sony Pictures and Nickelodeon have joined forces to debut two new, co-branded collaborations featuring characters from Ghostbusters and “Teenage Mutant Ninja Turtles.”
First, Playmates Toys has signed on to launch a line of co-branded crossover toys–which will see Raphael, Leonardo, Michelangelo and Donatello become the movie versions of Winston, Ray, Peter and Egon on a range of figures. Each figure in the collection will also come with a removable proton pack.
In addition, both companies have tapped IDW Publishing for a weekly crossover event series. To kick off the comic book adventure, an old adversary traps the Turtles in a ghost dimension and New York City’s resident experts on all things spooky answer the call to help the Heroes in a Half Shell escape.
The first comic, “Teenage Mutant Ninja Turtles/Ghostbusters 2 #1,” is slated to hit retailers this November. Playmates’ co-branded toys are also set to land in Target stores at the same time as the comic book crossover.