License Global
December 31, 2019
A licensing agreement between West Edmonton Mall and Hasbro has been announced, transforming Galaxyland into the first Hasbro-themed amusement park in the world.
More than 25 attractions, rides and games will be redesigned with themes including G.I. Joe, My Little Pony, Monopoly and Play-Doh. The plans also include a Hasbro retail space and themed restaurants.
“Galaxyland has been providing entertainment to locals and visitors from around the world for more than three decades, and we’re thrilled to bring a number of exciting rides and activities themed to many of Hasbro’s iconic brands,” says Matt Proulx, vice-president of location-based entertainment, Hasbro.
The 165,000 square foot space, “Galaxyland powered by Hasbro,” will open by winter 2020.
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