The collection features drinkware and accessories featuring Brown & Friends.

License Global

December 7, 2021

1 Min Read
Starbucks_128.png

This December, Starbucks is unveiling a collaboration with Line Friends. The collection of lifestyle essentials featuring Brown & Friends will be available for a limited time at select Starbucks stores across the Asia Pacific region in time for the holidays. 

The Starbucks x Line Friends collection of drinkware and lifestyle accessories highlights two unique designs that feature festive green and red hues. 

“This collaboration brings together Starbucks and Line Friends' shared passion for creating meaningful moments and making every day special,” says Erin Silvoy, vice president, product and marketing, Starbucks Asia Pacific. “This partnership brings our customers merry fun and holiday cheer, along with a new way to connect with loved ones and share a special moment this holiday season.” 

“We are thrilled to team up with Starbucks on this exciting, festive collaboration,” says a Line Friends announcement. “In celebration of the coming holidays, this collaboration not only offers gift-worthy lifestyle accessories, but also heartwarming videos featuring Brown, Line messenger stickers and digital content that will engage our customers with friends and loved ones on a timeless moment filled with seasonal joy and holiday cheer.” 

The limited-edition collection is available at select Starbucks stores across the Asia Pacific region, including Australia, Hong Kong, India, Indonesia, Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand and Vietnam, while supplies last.  

Read more about:

Line FriendsStarbucks

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like