Bugatti, the luxury sports car brand, has joined forces with Bytech to launch an electric scooter, in a deal brokered by IMG. The new model was revealed at CES 2022.  

Available in blue, black and silver, the electric scooter includes a 700w maximum motor power, 9-inch run-flat tires, three speeds with cruise control and a 36v/10ah battery. The electric scooter features lighting functions, dual-turn signals, illuminated base lights on the sides of the deck and a back “EB'' monogram projection logo. It has a dual-braking system, a front left hand brake lever and rear E-ABS electronic brake for added security and comfort. 

“We are excited to partner with such an amazing brand that represents luxury, elegance and top quality in a growing industry yearning for enhanced design, and improved performance,” says Eli Mizrahi, business development executive, Bytech. “Focusing on rider safety, we have also incorporated the evolving needs of the consumer, through innovative technologies.”