Moomin Characters to Support U.K. Charity

The Invisible Child will be published as a standalone title for the first time to support Oxfam’s women’s projects.

EUROPE–Moomin Characters has partnered with the U.K. charity Oxfam to publish The Invisible Child, a short Moomin title that will support Oxfam’s women’s projects worldwide.

Published as a standalone title by Sort Of Books, The Invisible Child follows the story of a little girl who turns invisible after being poorly treated by the woman supposedly caring for her. She is given a place to stay at the Moomin house and, when shown kindness and respect by the Moomin family, she gradually reappears and regains her place in the world.

The story, which was originally published in the collection Tales from Moominvalley, will be available from Waterstones, the Moomin Shop Covent Garden and Oxfam shops, as well as online from and the Oxfam Online Shop, with at least £4 from each sale being donated to Oxfam.

Furthermore, a range of Moomin products featuring artwork from The Invisible Child will also be sold to support Oxfam, including a tote bag, tea towel and handkerchief.  Macmillan Children’s Books will also donate £1 from sales of its Pocket Moomin Colouring Book and Finnish brands Fiskars and Finlayson will contribute a portion of their sales of Moomin products as well.

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