Hello Kitty and Co. Get More Color

Sanrio has made a series of deals for its Hello Kitty and Aggretsuko characters.
License Global

July 12, 2018

Hello Kitty and Co. Get More Color

Sanrio has made a series of deals for its Hello Kitty and Aggretsuko characters.

BoxLunch has signed on for a selection of apparel, accessories and home goods featuring retro-inspired designs from creative team’s 64 Colors.

64 Colors will bring Hello Kitty, Deery-Lou, My Melody, Kuromi and Chococat to life across a range of women’s goods.

Key products include graphic tees with character detailing, jewelry, a mini backpack and matching wallet featuring an apple & milk bottle print, and more. The collaboration also provides drinkware, a vanilla scented “Super Hello Kitty” air freshener, sticky tabs and notepads.

Previously, Sanrio and 64 Colors teamed for “Three Apples” a 35th-anniversary celebration of Hello Kitty in Los Angeles.

Lolli Swim has teamed for a Hello Kitty The 23-piece line includes an assortment of Lolli’s Swim’s silhouettes with polka dots, ruffles, stripes, dots and more that incorporate Hello Kitty imagery. The Hello Kitty Sanrio will bring Aggretsuko’s Den of Rage, an immersive

pop-up retail experience to San Francisco. The Aggretsuko pop-up will take over TOTO Concept 190 for two weeks and will offer: photo ops with Aggretsuko’s desk and Karaoke bar ;A special appearance and signings by Yeti, the creator of Aggretsuko, on July 20;Special gifts with purchase;Unique giveaways throughout the day;Exclusive San Francisco-themed designs, event-only merchandise and limited edition Aggretsuko merchandise from Japan A claw machine with special edition “Aggretsuko” plush and“Aggretsuko” costumed characters.

Read more about:

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like

Loading..

Report

Loading..

This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.