Italian company will feature the classic character on FestaBalloon products.

Atlantyca Entertainment has partnered with Italy-based Siad to launch a line of Geronimo Stilton-branded tableware products for kids under its party product line, FestaBalloon.

Siad’s new range will feature characters Geronimo Stilton, Benjamin, Tea and Trap and will include party products and accessories such as plates, cups, cutlery, napkins and tablecloths.

The tableware party products will launch this month at local retailers, mass market stores, book stores, gift shops and online at FestaBalloon.com.

“Siad is a growing company and recognized as a leader in working with entertainment brands,” says Marco Paccinini, licensing manager, Atlantyca Entertainment. “Atlantyca has expanded into live events with our Atlantyca Live Division and we are expanding into the family leisure market place. Working with Siad is a key new partnership for us, complementing these two new areas for us and we look forward to having a strong and lasting partnership with them. Above all, FestaBalloon is a safe, high quality product, where every detail is designed to ensure easiest use and absolute safety.”