The collaboration, called The Imagination Collection, includes an eyeshadow palette, three lip and cheek sets and a glossy highlighter stick. Ziegler says that the collection and the formulas of each product are inspired by her dancing career.
“As a dancer, it came in handy knowing what products have long-lasting factors to them, so I needed to make sure all of my products could do that,” she told
. “Also, I’m a very visual person, so the Imagination Palette was a vision I saw, and it came to life. I wanted to make sure I had a range of colors in the Imagination Palette because everyone has their own interpretation and their own imagination, and that’s why we want everyone to use this palette in their own way.”
The palette includes 20 shades with matte and shimmer finishes in a variety of vibrant and neutral colors, and the packaging includes doodles by Ziegler herself.
The Maddie Ziegler x Morphe collection is available now on
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