"This will be our first show," said Hungerford. "We have been showing our designs around and have had a strong response to our art and our characters. We're hoping to get ourselves out there and spark something." The team has developed style guides for its first three collections and will be featuring their designs at Licensing International Expo 2010.
The pair's art is edgy and fun and should resonate with younger consumers looking for irreverent designs for T-shirts and other licensed products.
Red Hot Rocket will debut with three collections at the show. Cryptozu is a series of monsters that includes Bigfoot, Yeti and the Loch Ness Monster. "The collection is very boy-oriented," said Hungerford.
Hungerford and Koiles have also developed Spunky Munky, a cute blue pop-illustrated monkey, and Razzle Dazzle Girls, a series of Burlesque-like girls that has a retro feel. Hungerford will be looking for licensing opportunities in T-shirts, handbags and makeup bags for this series.
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