Victoria Beckham Adds Spice to Eyewear

The Victoria Beckham brand has entered an exclusive multi-year licensing agreement with Marchon Eyewear for sun and optical eyewear.

License Global, Content Editor

November 20, 2018

1 Min Read

The line will be developed in Italy and will channel the Victoria Beckham aesthetic and nod to the brand’s ready-to-wear styles and take on femininity.

The Victoria Beckham eyewear line is set to debut in fall 2019 at department stores, specialty shops, Victoria Beckham retail stores and online at VictoriaBeckham.com.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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