Lucky Brand Links with Rocketman

With the feature-length biopic

Rocketman

due for release in theaters across the globe on May 31, Paramount Pictures, Bravado and Lucky Brand have signed a new collaboration to bring a line of graphic apparel for men and women to market.

Now available to fans, this limited-edition capsule collection offers customers a line of graphic tees sporting original live performance poster designs and logos.

The Lucky Brand is not new to licensing; it has previously inked deals with brands such as “

Sesame Street

.” Elton John has also entered the fashion world in the past via his Love Bravery collaboration and

a

line with retailer John Lewis.