November 29, 2022
Claire's has announced a partnership with Macy's as the latest omnichannel retail partner within its growing consumer products business. In July, Macy’s announced it was expanding its partnership with WHP Global to bring the Toys“R”Us brand to every Macy’s store in the U.S. this holiday season.
Starting this month, Macy’s has opened store-within-store Claire’s locations in more than 20 Macy's locations nationwide, including eight flagships.
“Macy's and Claire's are two iconic brands in fashion with a long-standing commitment to being destinations for inspirational and accessible style for generations of consumers,” says Ryan Vero, chief executive officer, Claire's. “We help celebrate special moments, and with this partnership, we are combining our brand power to reach new customers and serve them with the latest on-trend accessories in time for the holiday shopping season and beyond.”
Beginning this month, Macy's shoppers will have access to the brand's offerings through product installations in flagship Macy's stores located in New York City, Los Angeles, San Francisco, Miami, Atlanta and Honolulu plus locations in Orlando, Las Vegas and more. Hair accessories, jewelry and cosmetics are available year-round as well as seasonal items, including products for holiday parties and celebrations.
“Macy's is the ultimate destination for trends and fashion,” says Stephen Moore, senior vice president, merchandising, Macy's. “We are thrilled to partner with Claire's to expand our jewelry and accessories assortment and give our customers even more ways to own their style.”
About the Author(s)
You May Also Like