Mighty Fine's WeLoveFine.com Goes Live

Apparel manufacturer Mighty Fine recently launched an e-commerce site, where consumers can shop by collection for lines such as Hello Kitty and Marvel.

At www.welovefine.com, fans can shop for Mighty Fine tees, featuring Peanuts, Fifi Lapin and more. Shoppers may also customize their own tees. A free Mighty Fine tote will be given with purchase.