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Atlantis Paradise Island has entered into a multi-year partnership with LEGO Systems to open an exclusive LEGO Construction Zone at the resort's kids' club destination.The LEGO Construction Zone, which will reside within the 8,000-square-foot Atlantis Kid
April 6, 2018
Atlantis Paradise Island has entered into a multi-year partnership with LEGO Systems to open an exclusive LEGO Construction Zone at the resort's kids' club destination.
The LEGO Construction Zone, which will reside within the 8,000-square-foot Atlantis Kids Adventure, is inspired by LEGO's latest line of under-the-sea quest for treasure construction toys. The area will include thousands of LEGO bricks and a wall covered in a LEGO base plate, which kids can build directly onto. The kids' club will also offer LEGO fans a number of hands-on activities, as well as a sign-up for a premium LEGO building experience.
"What child doesn't dream of his role-play adventures as a hero coming to life in the real world?," says Michael McNally, director of brand relations, LEGO Systems. "In partnering with Atlantis Paradise Island, we can offer families a once-in-a-lifetime opportunity to bring the fun, fantasy and thrill of the playroom to a very real, tangible and memorable vacation experience."
Meanwhile, the kids' club will also host the world's first LEGO Atlantis Fantasy Camp this summer. A sweepstakes tie-in with Toys"R"Us and JetBlue Airways will send 10 winners to the event in July.
Atlantis Paradise Island, located in the Bahamas, is the flagship resort of Kerzner International.
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