Next Launches Cath Kidston x Paddington Collab

Collection marks the first chapter in a bespoke series and explores Paddington’s favorite London spots in a series of intricate, hand-painted prints.

License Global, Content Editor

May 9, 2024

1 Min Read
 Cath Kidston x Paddington collaboration
Cath Kidston x Paddington collaborationCath Kidston, Paddington

This spring, two quintessentially British brands will come together for a unique, limited-edition collection. On May 15, Cath Kidston will launch its Paddington collaboration, the first chapter in a new series crafted for the adventures of the marmalade-eating bear.  

In this SS24 range, Paddington joins Cath Kidston for a visit to their hometown of London. Combining the original 1950s illustrations by Peggy Fortnum with Cath’s own reimagined archive, the collection explores Paddington’s favorite London spots in a series of intricate, hand-painted prints.  

The range includes apparel, homewares, bags and pajamas. Available while stocks last from May 15, exclusively at Next in the U.K., in Cath Kidston stores in Thailand, Hong Kong, Taiwan, Vietnam and Korea and on Next online globally.  

“We are very happy to unveil this unique collaboration with Cath Kidston inspired by the original Paddington drawings by Peggy Fortnum,” says Rachel Clarke, senior vice president, licensing and retail U.K., Next. “A celebration of Paddington and Cath Kidston’s British Heritage with a modern twist, which will delight all generations.” 

Read more about:

PaddingtonNextU.K.

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License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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