Disguise Extends Rights for ‘Halo’ Franchise

Disguise, the costume division of JAKKS Pacific, has announced the extension of its partnership with 343 Industries as a global costume partner for the “Halo” franchise. This renewal sees Disguise slated to continue designing, marketing, manufacturing and distributing costumes and costume accessories worldwide for “Halo” fans of all ages.

The “Halo” franchise line has been a top performer for Disguise. Since the first introduction of the game and its protagonist, the Master Chief, the franchise has transcended the gaming sphere, expanding its influence across various media platforms. From games to novels, animated series, toys, collectibles and the critically acclaimed original television series, “Halo,” currently captivating audiences on Paramount+.

“Disguise boasts the largest portfolio of gaming costumes in the industry, and ‘Halo’ has consistently ranked among our top sellers,” says Tara Cortner, president, general manager, Disguise. “We are thrilled to extend our partnership with 343 Industries, a testament to the enduring appeal of the characters in the ‘Halo’ franchise.

“As we continue to grow internationally, we see that the Master Chief is a much beloved character for kids, adults and fans across the world. Our designs continue to refresh and reflect updates to the characters in each iteration of the game from the first release through ‘Halo’ Infinite. We look forward to showing fans more innovation and creativity for years to come.”

Disguise’s extensive line of Halo costumes and accessories is online and at retailers and specialty stores worldwide.