Vs Everybody Appoints Established Licensing as Worldwide Rep

Detroit brand is looking to expand its reach.

License Global

August 17, 2023

1 Min Read
Vs Everybody, Established Licensing logos
Vs Everybody, Established Licensing logosVs Everybody, Established Licensing

The Detroit Vs Everybody brand has signed with Established Licensing, now serving as its global representative. This collaboration aims to broaden the brand’s global influence across multiple licensing categories including apparel, accessories, sports, gaming and music.

Born out of Detroit’s resilience in the face of adversity, Vs Everybody has transformed from the city’s symbol of strength into a global emblem.

“We’ve always focused on fostering deeper connections with our audience,” says Sean Williams, chief executive officer, Vs Everybody. “Aligning with Established Licensing grants us the opportunity to widen our reach into new sectors, thereby offering fans a more diverse interaction with our brand.”

“We are thrilled to contribute to this journey, creating novel narratives and experiences that reflect the true spirit of the Vs Everybody brand,” says Peter Betts, founder, Established Licensing.

 This partnership is dedicated to reinforcing Vs Everybody's global stature, introducing fresh avenues for audiences to engage and connect with the brand's core values.

Read more about:

Global

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like