Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
Care Bears, My Life As Create Slumber Party-Themed Line of Fashion and Baby Dolls
Limited-edition line created to celebrate the Care Bears 40th anniversary.
License Global
August 3, 2022
1 Min Read
The three dolls from the Care Bears x My Life As collaboration.Cloudco Entertainment
Cloudco Entertainment’s Care Bears and the Walmart-exclusive fashion doll brand, My Life As, have come together to create a slumber party-themed line of limited-edition fashion and baby dolls to celebrate the Care Bears’ 40th Anniversary.
“The Care Bears and My Life As are the perfect pairing,” says Amy Sullivan, retail head, Cloudco Entertainment. “It was extremely important for us to create a collection that embraces and celebrates empowerment and inclusivity for all children.”
The 18-inch My Life As Care Bear Slumber Party fashion doll features a Cheer Bear-themed pajama set, Cheer Bear plush, Care Bear story book, pair of fuzzy slippers, pretend toothbrush and tube of toothpaste. The My Life As doll comes in three combinations in two skin tones and dressed in Care Bear-themed pajamas.
The My Sweet Love Care Bears Baby Doll Play Set includes an extra outfit and matching hat as well as a Cheer Bear-themed blanket and rainbow-shaped pillow.
The dolls and accessories will be available at Walmart this August.
Cloudco Entertainment is exhibiting at Brand Licensing Europe 2022. Find out more info here.
About the Author
You May Also Like
.png?width=1280&auto=webp&quality=95&format=jpg&disable=upscale "Josh Simon, Netflix")
Editor's Choice
Sponsored Content
Sep 24 - Sep 26, 2024
Sep 24 - Sep 26, 2024
BLE is the only pan-European event dedicated to licensing and brand extension, bringing together retailers, licensees and manufacturers.
Find out more