May 18, 2022
Silvergate Media has announced Warner Bros. Discovery’s preschool channel, Cartoonito, and streaming platform, HBO Max, have secured the rights for the acclaimed animated series, “Octonauts,” in Latin America.
“Octonauts” series 1-3 will be available to watch on Cartoonito and HBO Max in neutral Spanish (Latin Spanish) and Brazilian Portuguese later this year. Silvergate will also launch local language “Octonauts” YouTube channels in the Latin American region building on the success of the Spanish-language “Octonauts” YouTube channel, which is consistently a Top 3 “Octonauts” channel worldwide.
The new launches form the next steps in Silvergate’s strategy to expand the “Octonauts” brand in the Latin American region and build on a strong fanbase.
A robust consumer products program is being planned with “Octonauts” toys from global master toy partner, Moose Toys, launching in Mexico in 2022 with a wider LatAm rollout to follow in 2023.
“We’re thrilled to announce this latest agreement with Warner Bros. Discovery,” says Ron Allen, executive vice president, commercial, Silvergate. “The partnerships with Cartoonito and HBO Max as well as expanding with dedicated YouTube channels will strengthen our fanbase further and pave the way for future growth in this region.”
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