Based on the Roblox gaming IP, the series will showcase characters from the game.

License Global

January 12, 2024

1 Min Read
Pinata Smashlings series, Nelvana, Toikido
Pinata Smashlings seriesNelvana, Toikido

Nelvana and Toikido have announced “Pinata Smashlings,” a new 2D animated children’s series that will be available for international sale, having already confirmed placement with YTV in Canada. The comedic adventure, tailored for kids ages six to nine, complements the previously unveiled “Pinata Smashlings!” shorts, which are currently streaming on Nelvana’s “Keep It Weird” YouTube channel.

The series, inspired by the Roblox game, will showcase characters from the game, each possessing unique personalities.

“‘Pinata Smashlings’ is such a unique brand, and we’re excited to kickstart production on the TV series, diving deeper into the Pinataverse,” says Mellany Welsh, vice president, Nelvana Enterprises and Kids Can Press. “With multiple touchpoints through the successful Roblox game, toy and merchandise line, brand partnerships and animated shorts, the new series will broaden the fan experience and add a new way for kids to discover and engage with the brand worldwide.”

“We are incredibly proud to announce the greenlight of the Pinata Smashlings full-animated series in collaboration with Nelvana,” said Darran Garnham, chief executive officer, Toikido. “This marks a significant milestone for us as we embark on an exciting journey to bring our vibrant world and beloved characters to screens worldwide. Partnering with Nelvana has been a fantastic experience, and we’re thrilled to see ‘Pinata Smashlings’ expand its reach globally, captivating audiences across different platforms and mediums.

Related:Toikido Appoints New Licensing Director

“This series launch is a testament to our commitment to delivering top-tier entertainment and engaging experiences to children everywhere. We can’t wait to share the ongoing magic of Pinata Smashlings with the world.”Currently available in-store and online at Walmart in the U.S., Canada, the U.K. and Australia, fans can explore the Pinata Smashlings toy range comprising collectible figures, plush toys and playsets.

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