September 28, 2023
USPA Global Licensing has announced U.S. Polo Assn., the official brand of the United States Polo Association (and a Top Global Licensor!) has extended its global partnership with the Federation of International Polo (FIP) through 2026.
This extension marks a continued commitment to the global promotion of the sport of polo from the brand. FIP is the international federation representing the sport of polo, officially recognized by the International Olympic Committee (IOC). This strategic partnership between FIP and U.S. Polo Assn. extends the alliance that has thrived since its inception in 2015 and means the brand will continue to be the official apparel partner for FIP’s top events.
As the official apparel partner for FIP events, U.S. Polo Assn. will continue to support the sport’s events, including the FIP World Polo Championship, FIP European Polo Championship, FIP Ladies World Polo Championship and FIP Ladies European Polo Championship. The brand will also continue to supply custom performance jerseys for all teams, alongside other apparel items. This partnership will also include support for the highly anticipated Ambassador Cups, the FIP Arena Polo World Championship as well as other international polo events, such as potential Olympic Exhibition Games.
“We’re looking forward to continuing our strategic relationship with FIP over the next four years,” said J. Michael Prince, president, chief executive officer, USPAGL, the company that manages and oversees the U.S. Polo Assn. brand. “This meaningful partnership underscores our continued efforts to help grow the sport of polo around the world and aligns with our strategy as a brand to authentically connect with our global markets as we continue to execute our aggressive international growth strategies.”
“We are thrilled by this renewed partnership with U.S. Polo Assn. and their continued support of the sport of polo, which goes far beyond supplying jerseys and gear for our players,” says Piero Dillier, chairman, FIP. “With the support of U.S. Polo Assn., we are now able to reach so many new polo fans globally through ESPN. This is a dream come true for us, and we are excited to use this platform to help broaden interest, access and exposure to polo around the world.”
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