Hasbro, NBA Bring Back Starting Lineup Action Figures

, in partnership with

Fanatics

, the 

National Basketball Association (NBA)

 and National Basketball Players Association (NBPA), have announced the first series of action figures featuring NBA players, following the 

re-launch of sports collectibles brand Starting Lineup

.  

The initial series of Starting Lineup NBA figures are now available for pre-order, exclusively on Hasbro Pulse and across the Fanatics network of online sites. 

"This is a proud moment for the company as we celebrate the return of the Starting Lineup brand," says Eric Nyman, president, chief operating officer, Hasbro. "We are grateful to our partners in helping us reintroduce these fan-favorite collectibles to a new generation of sports fans and collectors while bringing some of the biggest names in the game to an all-new action figure form." 

The new series of Starting Lineup action figures feature design “like never before,” says Hasbro, in a highly articulated 6-inch scale. NBA players joining the first series of figures

Panini

NBA trading card and NFT.