April 6, 2018
Ronnie Frankowski (who previously worked for Mattel, Nike and Spin Master) and James Knight (previously of Mattel, Spin Master and The LEGO Group) joined the team of the newly launched sports and entertainment brand–Day 6 Sports Group.
The brand's mission is to deliver better opportunities for fans of sports and recreation to lead healthy lifestyles through a portfolio of social, active brands.
The company has also acquired "Backyard Sports," a video game first introduced by Atari in 1997.
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