Brentwood to Rep Elmer the Patchwork Elephant

Andersen Press London has appointed Brentwood Licensing to continue the growth of their flagship Elmer the Patchwork Elephant character and artwork.

Based on the book series by David McKee, Elmer is currently marking its 25th anniversary with more than 40 titles published in 50 languages and global sales of more than 5 million copies.

"We are very excited to continue to build this colorful and popular character in the U.S.,” says Joel Barnett, president, Brentwood Licensing. "We see a great opportunity in apparel, stationery, crafts, creative publishing, juvenile products as well as housewares for adults.”