Marriott Bonvoy Launches Virtual City in ‘Fortnite’

Marriott Bonvoy, Marriott International’s portfolio of over 30 hotel brands, has launched Marriott Bonvoy Land on “Fortnite.” The virtual park leads to four hotel-themed minigames representing four distinct Marriott Bonvoy branded hotels: Moxy Hotels, Westin Hotels & Resorts, W Hotels & Resorts and Autograph Collection Hotels. 

“‘Fortnite’ is more than just a game – it’s a place to escape, to discover and a place that defies physical realities,” says Brian Povinelli, senior vice president, global head, marketing and brand, Marriott International. “Similarly, Marriott Bonvoy is more than a portfolio of hotel brands – its keys unlock new experiences and the start of adventures that can take you anywhere. We’re gamifying the magic of our brands so that the next generation of travelers can interact with and experience our diverse portfolio of hotels and unique offerings, no matter where they are.” 

People worldwide can experience Marriott Bonvoy Land using the game code 7652-9467-4215 to portal into the park square via Fortnite Creative. At the intersection of travel and gaming, players begin by socializing and exploring before “checking in” to the different hotels. The virtual concierge greets guests with two options: to check out their guest room or unlock the hotel’s minigame. 

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